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Marisa Trichter

Sr. Manager, Vertical and Enterprise Marketing
,
Haus
LinkedIn

Articles by
Marisa Trichter

Measuring Impact from Day One: How to Measure Incrementality Without Historical Data

Measuring Impact from Day One: How to Measure Incrementality Without Historical Data

Haus Platform
Aug 7, 2026
High Demand, Higher Stakes: Measurement During Peak Season

High Demand, Higher Stakes: Measurement During Peak Season

Education
Jul 9, 2026
How Film Studios and Streamers Measure Marketing ROI

How Film Studios and Streamers Measure Marketing ROI

Research Reports
Jun 25, 2026
How to Tie a Super Bowl Ad to Business Outcomes

How to Tie a Super Bowl Ad to Business Outcomes

Education
Feb 4, 2026
The Best Incrementality Testing Tools: How to Choose

The Best Incrementality Testing Tools: How to Choose

Education
Mar 9, 2026
Incrementality School, E4: Who Needs Incrementality Testing?

Incrementality School, E4: Who Needs Incrementality Testing?

Education
Nov 14, 2024